Welcome from the Gorilla

Welcome to the Purple Gorilla Blog.

Purple Gorilla is an exclusive Fashion and Art line. Here we discuss everything in the urban fashion/art world, also random posts on news in the entertainment industry.

Urban fashion is real fashion, style that exudes individuality and attitude and is what the ordinary fashion savvy shoppers are wearing right now.

Urban fashion originates from the Chicago, LA, New York scene but has grown to a world wide dominate underground force! It expresses the way you feel everyday, the mood your in and is a creative, exciting way to express yourself. It separates you from the guy/girl who buys there clothes, music etc from all the commercial stores. Everyone wants what no one else and this lifestyle really expresses that in a unique way that only some can pull off and even know off for that matter.

There has been much debate in the music industry about the word urban actually acting as a euphemism for music of black origin, however, the dictionary defines it as of or living in a city or town. So what does the word urban actually mean? And more importantly, what does it mean in the context of fashion?

For the purposes of the UK Urban Fashion Awards, the word urban has been taken to mean the culture that arises in cities and towns as a result of the fusion of different cultures, lifestyles, ideas and attitudes.

Urban Fashion is edgy and reflects lifestyle, attitudes and individuality. Unlike mainstream fashion, anything goes in the urban fashion world and designers are not pressured into conforming to trends.

For more on the definition of the Urban Lifestyle, check out this link: http://octoberonline.wordpress.com/2008/05/09/definition-of-urban-fashion/

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